// BMX RACECLUB PLATFORM
The all-in-one bespoke Digital AI Website Platform for BMX club management. Purpose-built for BMX racing clubs at any level, anywhere in the world — online booking, AI race reporter, AI chatbot, live timing integration, membership management, and a full admin dashboard.
// LIVE EXAMPLE
The platform is live and in use. Here's a club running on it right now.
// THE PROBLEM
Your volunteers spend their weekends and evenings at the track, not at a desk. Yet club management — booking sessions, chasing membership payments, writing race reports, updating the website, emailing cancellations — still falls to the same two or three people who are already stretched thin.
Your Facebook group is where everything happens, but posts get buried, new members miss critical information, and there's no single source of truth for anything.
Your website, if you have one, is static. A Wix page that nobody updates, a Squarespace template that looks like every other club, or nothing at all.
Meanwhile, your riders and their parents expect the same digital experience they get from the leisure centre, the school, the football club — online booking, instant confirmations, race reports in their inbox within hours of the gates dropping.
// THE PLATFORM
We designed and built complete digital infrastructure for a competitive BMX racing club from the ground up. Every feature exists because someone at that club needed it. Nothing was built speculatively.
Purpose-built for BMX — not a template. Coaching guides, equipment guides, gear calculator, race plates, teams page, Hall of Fame, King & Queen of the Hill leaderboard. Accessibility compliant. Additional languages available on request.
Standard event types — Coaching, Gates, Race, Development — plus fully custom event types your admin creates. Open practice, fundraisers, club nights, away trips — anything your club runs, with full booking, capacity management, per-group times, and email automations included. Recurring with nightly auto-generation one month ahead.
Secure pre-pay booking — no customer account needed. Loan bike reservations with real-time availability checking. Capacity management. Admin can move any booking between sessions in one click and mark refunds with an audit note.
Secure member accounts with optional two-factor authentication. Role-based access for Members, Admins, and Read-only Admins. Self-service MFA setup and session-managed authentication.
Pulls live results from your timing system after every race, cross-references rider history across all the series your club competes in, and writes a full race report. Draft lands in admin for review, then publishes to your website with one click.
A friendly animated mascot sits on every page of your club website, answering first-timer questions 24/7 — so your volunteers stop getting the same WhatsApp messages at midnight. Driven by an editable knowledge base. Never invents prices or dates. Welfare questions auto-redirect to your safeguarding contact.
Integrated live timing results for any series your club participates in. Native club results view showing all riders' results across the past two seasons — collapsible by event, with win/podium counts, hill times, and a free-text filter across 40+ events.
Online merchandise shop with secure cart and checkout. Admin product creation, pricing, and order management. Revenue stays in the club, not a third-party marketplace.
A full administrative console covering 20+ management areas: events, bookings, results, race reports, riders, coaches, welfare reps, Hall of Fame, shop orders, loan bikes, and a full audit log.
All emails from @yourclub.com. Booking confirmations, session reminders, cancellation notifications, welcome emails, race report alerts, refund confirmations, session capacity alerts, and low attendance warnings — triggered automatically, without anyone having to remember to send them.
Every page ships with title tags, meta descriptions, Open Graph, canonical URLs, JSON-LD structured data (FAQPage, Article, BicycleStore schemas), XML sitemap, and robots.txt. Individual race reports are fully indexed by Google.
// AI RACE REPORTER
A BMXer, not a press officer. Your club's AI race reporter writes from trackside, in your club's voice, within hours of the gates dropping.
Not just their names — their history, their progress, their personal bests, their club.
// HOW IT WORKS
Multi-language support available on request — reports can be written in any language your club needs.
// ADMIN DASHBOARD
A full administrative console covering every aspect of club operations. No spreadsheets. No Facebook archaeology. No 2am "where did that booking go" messages.
| Section | What You Can Do |
|---|---|
| Dashboard | Overview stats and system health at a glance |
| Events | Create, edit, toggle recurring, cancel with automatic rider email notification |
| Bookings | View all bookings, move riders between sessions, record refunds with audit note, search by name or email |
| Race Calendar | Manage race calendar feeds, add manual calendar entries |
| Race Reports | Review AI-generated drafts, edit any section, approve or reject, view all published reports |
| Results | Club rider results from 2024 onwards, grouped by event with win and podium counts |
| Featured Rider | Weekly spotlight rider profile management |
| Coaches | Manage coach profiles and information |
| Welfare Reps | Safeguarding and welfare contact management |
| Hill King | Manage the King & Queen of the Hill leaderboard |
| Hall of Fame | Club legend profiles and achievements |
| Time Machine | Club photo archive management |
| Ticker | Homepage scrolling message strip control |
| Home Page | News section content, section order, featured rider toggle |
| Contacts | CRM for registered members |
| Orders | Merchandise shop order management |
| Loan Bikes | Hire bike fleet management and availability overview |
| Archive | Past event archiving |
| Email Automations | Configure session reminder timing, capacity alert thresholds, new booking notifications, and welcome email content |
| AI Chats | View every chatbot conversation from the past week — see what visitors are asking and spot gaps in your knowledge base |
| Logs | Full audit trail across all admin actions |
// EMAIL AUTOMATIONS
Every routine email your club sends is automated. No more manually chasing confirmations, writing cancellation messages, or remembering to send reminders.
// FEATURE COMPARISON
Wix wasn't built for BMX. Generic sports platforms weren't built for BMX. We were.
| Feature | Generic Website Builder | Generic Sports Platform | Our Platform |
|---|---|---|---|
| BMX-specific content & terminology | ✗ | ✗ | ✓ |
| Live timing system integration | ✗ | ✗ | ✓ |
| AI race reports | ✗ | ✗ | ✓ |
| Custom event types (any category your club needs) | ✗ | ✗ | ✓ |
| Recurring sessions with auto-cancel email | ✗ | ✗ | ✓ |
| Loan bike booking with real-time availability | ✗ | ✗ | ✓ |
| Move bookings between sessions (admin) | ✗ | ✗ | ✓ |
| Hill King leaderboard from live timing | ✗ | ✗ | ✓ |
| Gear calculator with retail-verified specs | ✗ | ✗ | ✓ |
| Multi-language support | ✗ | Sometimes | On request |
| Built by people who race BMX | ✗ | ✗ | ✓ |
// INFRASTRUCTURE
100% serverless AWS. No servers to maintain, patch, or panic about on race day.
Enterprise-grade CDN delivers your site globally. Parents booking at 7am on their phones get an instant response — always, from anywhere in the world.
Enterprise cloud infrastructure with no single points of failure. The platform doesn't go down when race season gets busy and every parent tries to book at once.
100% serverless — nothing to patch, no server bills, no 3am "the website is down" calls. Infrastructure works for clubs anywhere in the world.
// WHO THIS IS FOR
// PRICING
No hidden fees. No per-seat charges. No commission on bookings.
£750
One-off. Includes domain configuration, branding, content setup, timing system connection, and onboarding.
£100/yr
Hosting, infrastructure, platform updates, and the AI race reporting pipeline. Everything kept running.
Quoted
Custom integrations, advanced analytics, federation workflows, multi-platform social posting — scoped and priced on request.
All prices exclude VAT where applicable — no hidden fees, no per-seat charges, no commission on bookings.
// GET STARTED
Every deployment is set up specifically for you — your domain, your branding, your riders. Drop us a message and we'll walk through what the platform would look like for your club, what it would cost to run, and how long it would take to get live.
No forms, no fuss — just drop a message to info@digitaljunkys.com